Yoplait Catering is positioned on the out-of-home catering market, a dynamic sector that today covers 14% of meals. The transformation in food behaviour induced by lifestyle changes drives forward the development of this sector.

The out-of-home catering market in France **:

Total annual food turnover: 61.2 billion EUR
3% growth per year (value)
Average annual budget: 1,200 EUR per inhabitant

 (*alternative channels: mobile and seasonal food retailers, service stations, daily channels)
** GIRA data